The Importance of Social Media to the Network Engineer…Or I Tweet therefore I am

It takes a village to raise a child, it takes a Community to raise an engineer.

Over the last few years, more and more of us are using social media. And by “social media” I’m not just talking about email lists, support forums whether vendor supported or not (though they are important as well). No, I’m talking about Twitter, Facebook, Skype, FaceTime and all other forms of instant(ok semi-instant) communication.

This growing trend, from my perspective, has helped us grow more as engineers than anything else I’ve encountered in the 18 or so years I’ve been repairing/installing/designing systems.

In the beginning we all have a mentor. Someone that we are assigned to work with to help get us up to speed. Once you reach a certain level of competence you are thrust out into the big bad network to keep things moving smoothly. Of course you still have your co-workers you can rely on when you need help. But what happens when you encounter a problem they haven’t seen before? You can reach out to the vendors tech support group of course, but sometimes that can take days to get an answer from. I’m not bashing tech support, I spent the better part of five years doing it. But understand that tech support gets tons of calls, and you can only be so productive.

So what do you do? What should you do?

Why, reach out to the social media channels! Tweet out your question or issue! You would be really surprised by who will reply to your issue and how fast a response you can get. I’ve seen engineers in the US work with engineers in the UK, Australia, Germany (you get the picture?) to resolve issues. If someone doesn’t know an answer, they can retweet it to their followers as well:

twitter_help

We have study groups that run across social media, shooting out questions and scenarios they have in their books, and getting responses and explanations from other studiers or people that already have that certification. Being able to reach out to the people that create the materials, like Joe Onisick and Ron Fuller.

From Denise “Fish” Fishburne

In 2001 I tripped into what seemed to be the perfect job for me. I learn, I teach, I help people, and I get to play detective. Had anyone heard of “Denise Fishburne” (aka “Fish”) before 2013? Not really. Did I care? 🙂 Not really. It’s hard to care about not being “known” when you are a lab rat having tons of fun with great co-workers.

Social Media

In 2011 a friend of mine setup introductions with Network World. I submitted 2 sample blog posts and they picked me up. Network World suggested I sign up on this “Twitter” thing. Like many people who aren’t on twitter I had my own notions and ideas of what it was and I hadn’t voluntarily joined it. But I signed up. Didn’t do much with it. Just signed up.

In the spring of 2013 I started playing more with this “twitter thing” prior to CiscoLive. I still remember Jeremy Filliben coming up to me at CiscoLive in 2013 and saying “hi” as if he already knew me. He was my first “in real life” twitter connection.

**January, 2014** – yup… That’s when it all happened. John Spade had asked me on twitter to do a “Cisco Helpout – Women in Network Engineering” podcast. I said yes. Amy Lewis @commsninja was also on the show. Soon after I become a Cisco Champion. Then?

CiscoLive 2014
Met awesome and incredible other Cisco Champions
Hung out at the Social Lounge with the fabulous “tweet-up” gang
Went to my first customer appreciation party ever
Had a lot of fun playing with others with sparkly bats, bacon, tiaras, and masks
Got lots of hugs
After CiscoLive 2014? I have now moved over to writing for PacketPushers and Networking Computing. Admittedly I still pinch myself about Packet Pushers.

I’m your basic lab rat. I like playing in the lab. I come out of the lab about once a year for CiscoLive. Not really the type of job that screams “name recognition OUTSIDE of Cisco comes with this job”. The name recognition outside of Cisco truly has its root in social media. Social media allows me the best of 2 worlds: the lab rat job I love and the interaction outside of Cisco with awesome incredible people I would not have otherwise met.

Dennis Smith
I’d say being active in social & community help me move from Dell to EMC. Never hurts when ppl know who you are before you apply.

Jeremiah Dooley
It’s fair to say that Social and Community have been at the center of every professional opportunity I’ve had since 2010.

I was a Director at a regional service provider in February of 2010 when I initiated the first SP POC for the then new Vblock, long before there were “Acadia” or “VCE” organizations to support it. EMC drove it, with most of the original group of vSpecialists jumping in to assist. Needless to say, there were…issues. I got frustrated, and shared with Chuck Hollis one of the internal e-mails I had sent to my management, and his suggestion was that there were lots of people who would appreciate me sharing my experience publicly. He asked if I’d ever thought of standing up a blog.

From there, things snowballed. My sharing with the community led to relationships, that led to me being hired by Acadia/VCE, that led to me moving into a very visible position with the company. I’ve gotten to travel the world multiple times over, I’ve gotten to work with some of the best and brightest individuals and companies. I’ve been rescued when I needed it, and able to rescue others when they needed it. I’ve found incredible people who I want to learn from, learned to treasure mentoring and helping new people in the community and had fun creating new ways to give back. Being in the right place helps, but it was the community and my willingness to engage them directly that made those things happen. No one is an island in this industry. No one.

The community is the gateway to knowledge. It’s the gateway to resources. It’s the gateway to people and access to technology. Social is how the community interacts. You can’t separate the two, and without them my life would be very different, and my horizons and aspirations would be much smaller.

Heck, I even asked for help writing this blog post!:
twitter

CLUS T-Shirt Order

It is that time again ladies and gentlemen. Time to place your order for the 2014 #CLUS shirt!

shirt

I will leave ordering open until Monday April 14th. Once I have all the orders, I’ll be able to finalize the pricing and email/DM everyone with the costs.

Please leave your shirt size and twitter handled in the comments.

Emotionally Invested

So recently, I’ve been hearing from a lot of different sources that “We need to keep emotion out of it”, whilst talking about business. And for the most part I was agreeing with this, and then I really started to think about it.

Can you keep emotion out of it? Really think about this for a while, then come back. I *love* what I do, love is an emotion right? I *hate* when I fail, again isn’t hate an emotion? I get *scared* when I think I’ve missed something, especially when there is a deal hinging on if I missed this or not. I think you see my point.

You absolutely can NOT keep emotion out of it. With out emotion you don’t have *passion*. With out *passion*, you should be looking for another job. I can’t ever see myself just going about my day to day, being ambivalent as to whether or not I win, lose, fail, succeed, get a raise, get fired, get a promotion etc. etc. And I sincerely *hope* that if I ever do feel that way, I’ll have already found a new job.

Cisco Live 2013 aka Geeks in the Swamp

CLUS-Twitter

So being my first blog post, cause you know I heard somewhere this was the thing to do between tweets..thanks Amy (@CommsNinja) decided I’d revisit why I didn’t blog in the past, and why I’m going to be doing it in the future. So why is this titled “Cisco Live 2013 aka Geeks in the Swamp”? Well the picture above has a lot of tweeps and bloggers that finally made me rethink, and it’s where I was last week.

The Why I Didn’t

Basically, I could call it laziness and that would be a part of it, but not the whole truth. The biggest reason I didn’t blog was I couldn’t really find anything that “I” found interesting enough to blog about.

Let’s be honest, I work with wireless and oh yes it is definitely an interesting technology. But after ~5 years in TAC there wasn’t a whole lot I haven’t seen, broken, fixed, played with or snarked about. It was multiple conversation at Cisco Live this year, Tom (@networkingnerd) Andrew (@revolutionwifi) Colin (@colinmcnamara) Amy A.(@amyengineer), and way too many others to realistically list here, that made me realize it’s not what “I” find interesting, it’s what I can share to help others grow!! *facepalm* It really is that simple

The Why I Will

There are two main reasons why I decided I should kick off a blog, one is to share knowledge around wireless/BYOD which is kind of a passion of mine, and to help me document my learning of scripting (Python, Puppet etc).

Cisco Live 2013

Let’s call it what it is, Geek-vana! A bunch of really really smart people all getting together to share knowledge, see old and new friends, and let our Geek flags fly.

In years past (2006/2007/2008) I was stuck in TSC (Technical Solutions Center), and last year sitting in session after session. wHile I did learn a good bit during the sessions, this year I took a different tact. This year, it was all about the social aspects of the conference. I spent a vast majority of my time in the Social Media Hub. Chatting with new friends I met on twitter over the year, old friends I met at other events, and listening. Yes, I listened, amazing right!? Funny thing is when I did I heard the same thing. Blog, Bacon, Blog, Cloud, SDN, Blog, Unicorn and Bacon.

But being in the Hub also allowed me to be agile of calendar. I could go to the side meetings and briefings, there were a few where I thought I’d just listen and not have anything to share…turns out that I was incorrect about that.

To sum up, I learned a lot during the breakouts, where the network is going, why Engineers need to learn some scripting, what cloud can do for me, how many others enjoy bacon (really who doesn’t!), and that I should blog.

I call it a net win for the week.

So the long and short..pay attention kiddies.